Content Writer
About the Role
Type: Full-time (WFO) | Experience : 3 to 5 Years | Openings: 2 We are seeking a Content Writer with strong expertise in SEO-focused content creation. The ideal candidate will be responsible for producing high-quality, engaging, and optimized content that drives traffic, improves search engine rankings, and strengthens our brand presence online. Eligibility & Job Description Eligibility: - Bachelor’s or Master’s degree in English, Journalism, Mass Communication, Marketing, or a related field. - Excellent communication (written and verbal), editing, and interpersonal skills with a creative bent of mind and a flair for writing. - Familiarity with software, IT, or product-based documentation. - Good understanding of SEO principles, keyword research, on-page SEO, and content optimization techniques. - Ability to meet deadlines and handle multiple projects simultaneously. - Creative mindset with a passion for storytelling and brand communication. - Familiarity with SEO and content tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms will be an added advantage. - Willingness to work in either of the shift timings: 03:30 PM – 12:30 AM IST or 01:30 PM – 10:30 PM IST, as per business requirements, and adapt to a dynamic work environment. Job Description: - Conduct in-depth research on industry-related topics to develop original and engaging content following the editorial guidelines. - Develop SEO-friendly articles and landing page content aligned with keyword strategies. - Create detailed explanations of complex technical information and present them accurately and concisely. - Create accurate and logical headings and subheadings that improve readability and SEO ranking. - Proofread, edit, and ensure all content meets high-quality standards before publication. - Research industry-related topics and stay updated with content and SEO trends. - Skilfully manage multiple competing projects simultaneously by managing time expectations and prioritizing daily tasks to publish content per project deadlines. - Review and consolidate old website or blog content into fresh, updated versions that retain valuable information and improve search performance. - Take ownership of work and ensure all-around consistency in content pieces across platforms.